Monday, June 27, 2011

MP3 Monday: NewVillager

NewVillager is a band and art collective from San Francisco and New York. The two founding members, Ben Bromley and Ross Simonini make new pop music as a means of illustrating the NewVillager mythology, a system of thinking, which is partially “found” and partially created by the group and their collaborators. In an interview with the band, they describe their mythos as, “not a story, but a lens to look at the world. It’s a ten-part framework of understanding the process of change. How does an object or a person or an idea go from one state to another state? It’s a question everybody asks any time anyone tries to create anything and the mythology is just our attempt at answering it.” NewVillager represents the mythology through symbols, drawings, photographs, film, and installations, all of which are documented on their website.

The band’s working methodology combines writing, producing and mixing into a unified process. For this album, they recorded 10 versions of every song, each with different melodies, chords, rhythms, production, and lyrics, in an attempt to find the best overall representation of the NewVillager mythology.

NewVillager maintains a blog, in which they describe their mythology through life experiences, photography and interviews. They have contributed drawings, music and writings to arts journals around the world, including Australia’s The Lifted Brow, HtmlGiant, and Hobart.

In 2011, NewVillager will release their debut with IAMSOUND records along with a video for their first single, “LightHouse,” and a narrative trailer for their album. In 2011, the band will build a interactive physical environment in New York City and publish a 1000 page book.

Download “LightHouse” HERE.